What is “Family Care”, the top service that PSG offers Lionel Messi and Antonela Roccuzzo

The life of Paris Saint-Germain took a radical turn in 2011, when the Qatar Investment Authority bought 70% of the shares of the Parisian club in exchange for about 50 million euros, plus the coverage of a debt close to 20 million more. A year later, QIA acquired the remaining 30 percent. This group, which is nourished by Asian oil and which has Nasser al Khelaifi as its visible face – he is the president and CEO of the club – injected significant sums of money to nurture the team of great figures such as David Beckham, Zlatan Ibrahimovic and Edinson Cavani.

After becoming the absolute owner in Ligue 1, the French entity sought to take a new step forward in its long-awaited quest to conquer Europe. The big break was in 2017, when he completely broke the transfer market by achieving the signings of Neymar and Kylian Mbappé.

During that European summer, and aware of the changes that the hiring of the two strikers were going to cause, the PSG authorities chose to design a comprehensive service for each player. Luis Ferrer, who was a director of the French team between 2009 and 2020, was one of the main heads of this project and in dialogue with Infobae he recounted some details.

“It is a service that benefits the player and the family. It began to be used when world-renowned players such as Neymar and Mbappé arrived, where we went to another level of prominence ”, warned the Argentine, who is currently the CEO of LF-360.com, a footballers agency.

This assistance will be ideal for Lionel Messi and Antonela Roccuzzo, since this will be the Rosario’s first professional experience in a club other than Barcelona, ​​in which he spent more than two decades. The flea He knew Catalonia perfectly, but now he will live, at least for two seasons, in Paris, one of the main capitals of Europe, and he will have to get used to speaking in a different language.

Since Leo set foot in France, the club made Bob available (This is how everyone knows him within the squad commanded by Mauricio Pochettino), who is one of the main faces of Family Care and is in charge of facilitating the adaptation to the country.

“This system consists of helping the player’s family, such as find the school for your children, that they have all the corresponding visas … He does everything so that they are calm. They are even helped out for family birthdays. They take care of everything”Added Ferrer, who at the time It was key to convincing Mbappé to sign for PSG and reject the offer from Real Madrid.

Currently the Messi clan is staying at the five-star hotel Le Royal Monceau, an establishment that is located at 37 Avenue Hoche and which housed the main figures of the team in its early days, such as the Spanish defender Sergio Ramos and the Italian goalkeeper. Gianluigi Donnarumma.

Although August is a somewhat complex month in the real estate issue due to the fact that it coincides with the school vacation period, the club is already looking for a home for Rosario.

The majority of the campus currently resides in Neuilly-sur-Seine, a commune located in the department of Altos del Sena, where the wealthiest families in the capital settle (a third of its residents pay the solidarity tax – a tribute that the country requires from those who have assets of more than 1.3 million of euros-).

This area likes because it is very accessible, since It is 20 minutes by car from the PSG training center and goes in the opposite direction to the entrance to Paris, something that is usually complicated in the morning schedule. This place also has video surveillance and alarms, and there are the most important schools.

Another option would be Yvelines, whose main city is Versailles -which was the capital during the Old Regime-, is located near the training center, and has the royal palace as one of its main attractions. Neymar lives there, one of his main friends on the team. In case you do not find anything to your liking, Paris XVI or XVII (two districts that host foreign embassies) appears as a possibility.

“Messi is going to meet a coach with a special charisma and a team that knows how to speak Spanish and a terrific dressing room. Mate is present in all training sessions, you will feel at home”Concluded Ferrer, who was also a scout for AS Saint Etienne.

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