The NFL will allow players to choose from six different social justice phrases to wear on the back of their helmets for the 2021 season as the league resumes its efforts on its Inspire Change initiative.
The league also said teams will be allowed to have the phrases “We All Need Each Other” and “End Racism” stamped on their end zones.
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Players can choose from the following options: ‘End Racism’, ‘Stop Hate’, ‘Needs Us All’, ‘Black Lives Matter’, ‘Inspire Change’ and ‘Tell Their Stories’.
In this Jan.3, 2021 photo, Jalen Hurts of the Philadelphia Eagles wears a Black Lives Matter decal on the back of his helmet during the team’s NFL football game against Washington Football Team in Philadelphia. (AP Photo / Rich Schultz, File) (AP Photo / Rich Schultz, File)
The NFL will dedicate weeks 17 and 18 to the “Tell Your Stories” campaign. The message will include social justice heroes who have been personally identified by players for their impact in that area.
“We are committed to Inspire Change and social justice work that inspires long-term change,” Anna Isaacson, the NFL’s senior vice president for social responsibility, told The Associated Press.
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During the teams’ Salute to Service game, the phrase “End Racism” will be replaced by “Salute to Service” in an end zone – opposite to that of “It Takes All of Us.”
During the last two weeks of the season, all clubs will receive the relevant pieces for the “Tell Your Stories” campaign.
A detail of an “End Racism” saying is seen painted in the end zone on one side of the stadium prior to the game between the Houston Texans and the Kansas City Chiefs at Arrowhead Stadium on September 10, 2020 in Kansas City, Missouri. (Photo by Jamie Squire /.)
“That will provide us with a unified time frame to further expand all the work our clubs are doing that will lead to the playoffs, where Inspire Change will continue to take center stage,” Isaacson said. “The key message for us as the season begins is that we are getting better again in a big way with our social justice work.”
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Front Office Sports reported that the league also plans to bring back the black national anthem for the 2021 season. “Lift Every Voice and Sing” was played prior to the start of Week 1 games during the 2020 NFL season and was prominent. during the Super Bowl and the NFL Draft. According to the report, the NFL wanted to make her a “prominent part of major league events.”
Associated Press contributed to this report.