NFL bets on its own streaming platform to create exclusive content | The USA Newspaper

A new NFL streaming platform could be the watershed of the sports industry worldwide.

Now the NFL has expanded its portfolio of possibilities to generate more content on mobile devices and not just broadcast seasonal games

NotiPress.- Data provided by Statista reveals that streaming platforms have become the number 1 entertainment site worldwide. In Mexico alone in 2021, 94% of people watched at least one streaming platform, according to data from the platform. Streaming has been the cornerstone that changed the way we watch series and movies worldwide and it will probably do so in sports. Recently, the National Football League (NFL) decided to create its own streaming platform called NFL Plus.
According to the company, NFL + will have two types of subscription, NFL Plus and NFL Premium, both subscriptions have similar benefits. For example, live streaming of regular season and playoff games including the Super Bowl, but only on mobile or tablet.
In addition, you can listen to live radio broadcasts of the games, watch all the preseason games and have all the content of the NFL Network without ads. However, only NFL Premium users will have extra benefits; for example, to see the replays of the matches, access to exclusive shots or how the coaches prepare their game plan.
On the contrary, the disadvantages of this NFL streaming service is that it will not have all the games, a point which the Game Pass streaming service does cover. Additionally, NFL+ is only available for iOS and Android devices, so you won’t be able to view the content through Smart TV.
This is not the first time that the NFL has opted for streaming platforms to broadcast its content and reach a larger audience internationally. Some time ago, the organization signed a contract with Amazon to have the rights to some games and extra content regarding the NFL.
In addition to this, the potential of Twitch and YouTube can mean a greater boost for the NFL, which is also venturing into the world of streaming. Only the Amazon platform has 92% of the video game fanatic audience, while YouTube has 14% and Facebook Live 12% in this area.
Creating content for streaming or video platforms is a bet to interest young people since the average NFL fan is 50 years old, according to storybaker. For this reason, rebounding to gain prominence in the younger audience is betting on creating and designing content focused on the tastes and needs of this audience.

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NFL bets on its own streaming platform to create exclusive content | The USA Newspaper