The NFTs continue to expand, and will now have the momentum of DraftKings in the National Football League. The American operator Fantasy sports and sports betting signed an agreement with the NFL Players Association for NFT collections.
The agreement will take effect from 2022, ahead of the next American football season.
Non-fungible Tokens (NFT, its acronym in English) they are digital certificates unique. They are registered on a blockchain to record the ownership of an asset, such as a work of art or a collectible.
[ NFT es la palabra del año 2021 en el idioma inglés para el Diccionario Collins ]
A token is a unit of reference. Each non-fungible token represents property, rights and privileges, without being interchangeable with another authentic one and without being divisible.
It is not the first league to exploit the NFTs. In Spain, La Liga de Fútbol entered the non-fungible token business in September, releasing digital cards for each player.
The point with DraftKings is that they would work well for fantasy games as well, although they haven’t specified this.
DraftKings’ expansion into the NFT market
In accordance with The Verge, which quotes DraftKings, constitutes “a similar-sounding combination of the NBA Top Shot / NFL All Day model with purchase and trade, plus the ability for registered NFT owners to use their collectibles like many card-based games.” .
The operator previously announced a strategic agreement with Polygon, a video game website launched in 2012, to provide a green blockchain solution, enabling “additional performance, lower transaction fees and expanded capabilities.”
NFL teams, as The Verge explains, had already entered the market for NFTs, which give away tickets to certain games. So did the league through the NFL All Day platform. The big difference today is the “gamification” that DraftKings wants to promote from 2022.
DraftKings was founded in 2012 by Jason Robins, Matt Kalish and Paul Liberman, becoming in 2018 the first legal mobile sports betting operator in New Jersey. Since then it has expanded dramatically.
The free right to work on blockchain
Robins defended himself in early December against critics of DraftKings’ entry into the blockchain. “It is essential for the company to stay ahead of the curve on blockchain,” Robins noted on Twitter.
“I’m sure Sears executives in the early ’90s said’ Hey, let’s wait and see how this internet thing works before we invest more. ‘ Those will not be us! ”, Stressed the executive.
“The only reason Matt, Paul and I spend time on this is to learn. The money we are making with cryptocurrencies is peanuts (although the return percentages are incredible). Founders learning about blockchain will be deeply at the service of shareholders. ”
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DraftKings to use real NFL players for NFT collections